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Hino Sells 100,000 Truck in Malaysia


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Big Wheels Malaysia  /  February 9, 2020

Hino Motors Sales (Malaysia) Sdn Bhd has celebrated another milestone by delivering the 100,000th unit HINO truck to customer Ikhasas Resources Sdn Bhd.

The occasion was marked by an official handover ceremony during an open house held at Hino Motors Sales (Malaysia) headquarters in Petaling Jaya. 

Leveraging its empire for more than 40 years here in Malaysia, and marked the 100,000 units of product sales in Malaysia, Hino proves its trusted product and stability in the Malaysian market as well as proving the products aligned to Customer’s satisfaction and trust and confidence. 

“Since our establishment in Malaysia in 1977, HMSM has grown and reached the accumulated sales of 100,000 units. We are motivated to know that we have stood as part of the logistics and distribution industry in Malaysia to delivering the goods with our passion ‘Transporting Every Happiness’. Thank you to all our esteemed customers for the continuous support and trust with the HINO Brand,” said Managing Director of HMSM, Atsushi Uchiyama.

Taking the opportunity of the 100,000th vehicle sales celebration, Atsushi Uchiyama presented an appreciation reward to Dato’ Roslan Zainal, the Director of Ikhasas Resources, a Japan Trip plus the opportunity to visit Hino Motors Limited.

The 100,000th unit truck, HINO 500 Series- model FM2PN1D, with drive configuration 6×4, it is the ideal medium-heavy duty truck for operators. Bringing the HINO’s chassis versatility, the outstanding range of trucks continues to offer medium-duty trucks buyers a total flexibility and satisfaction. 

There are 100,000 units of HINO vehicles now navigating in Malaysia and this portrays the Trust & Confidence from all Malaysian customers align with the convenience of its Sales, Services and Spare Parts centres. Endowing the immense sales record, HMSM targets to give the best support to the Customer through its Total Support activities that include the after-sales components, Services, and Spare Parts.

“This achievement was brought not a single-handed with our Company’s high QDR: Quality, Durability, and Reliability products but also by our Total Support values. Total Support is Hino’s unique concept. We take good care of our customers and their businesses, striving to meet their business requirements and help them to achieve their success. We keep ‘Maximise Vehicle Uptime and Minimise Vehicle Lifetime Cost’ as our fundamental and continue to build a business relationship to become our Customer’s true partner,” added Atsushi Uchiyama in his speech.

Likewise the previous year, the Malaysian Automotive Association (MAA) has released vehicle sales data by brand and HMSM ranked the No.1 Position in the Overall Truck and bolted 37.0% market share in Malaysia. In the bus segment, HMSM clenching more than half of the market share in Malaysia with 61.9%. Throughout the year 2019, HMSM has successfully achieved sales of 5, 520 units sold with the market share 38.1% and entitled as No. 1 position in Overall Truck and Bus.


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