ProStar tours Australia for customer awareness

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Prime Mover Magazine  /  December 5, 2018

International ProStar is touring a prime mover with loaded tri-axle single trailer on a regional ProStar Roadshow of Australia in a bid to showcase the model to prospective customers.

A joint program between International and Australian distributor IVECO and engine partner, Cummins, the ProStar Roadshow will travel the country with key representatives to help demonstrate the truck’s features and benefits while also allowing for evaluation opportunities.

The X15 Cummins rated 550 horsepower engine is matched with an Eaton Roadranger 18-speed manual transmission, and can be recalibrated by the team to an optional 600hp.

Other features of the ProStar include a swept-back design with swooping nose, wrap around windshield, set-back ‘A’ pillars and streamlined bumper and aerodynamic guards for gains, reportedly, in fuel efficiency.

ProStar claims it is up to 10 per cent more aerodynamic than traditional flat fronted commercial vehicles.

Paul Dinicol, IVECO Key Account Manager said the brand had a strong legacy in regional Australia and his team were looking to reconnecting with it.

“International Trucks are well regarded in rural and regional areas particularly for their durability and functionality – many rural fleets are in fact still operating older International models.”

“With this in mind, we want to take the latest generation International ProStar to our customers and show them that while these trucks still have all the proven components for longevity from Cummins, Eaton, Meritor, Hendrickson and the like, the latest product offering also adds efficiency, comfort and refinement to the mix.”

“Furthermore, with a short bumper to back of cab, the ProStar range is ideal for a wide range applications from tipper and dog to single trailer, B-double and even B-triple and two trailer roadtrain work. The model is versatile and a great fit for life in rural and regional Australia.”

The ProStar Roadshow has kicked off in Central Victoria before it tours other states in 2019.

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