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NikeWomen breaks a sweat with Mack


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Owner/Driver  /  February 7, 2017

A Mack with a difference - Nike kitted out a Mack Super-Liner B-double with something a little different up back...

Nike worked alongside Mack Trucks Australia to launch their NikeWomen Metcon Mack last month, running events from 19th to 28th January.

The NikeWomen Metcon Mack was a B-double with a difference - a travelling Nike+ Training Club (NTC), offering training sessions, product trials, and a bespoke Metcon gym.

NikeWomen took the Mack on a road trip throughout New South Wales and Victoria, driven by Jess Edwards to encourage women to ‘stop exercising and start training’, a concept designed to give their training a purpose and to support them in achieving their goals.

Jess Edwards, better known as Jillaroo Jess, saw fame thanks to her viral ‘jokingly serious’ truck safety video on Facebook.

The ‘NikeWomen Metcon Mack’ was a Mack Super-Liner, powered by a 685hp MP10 and equipped with an mDrive automated manual transmission and 36-inch sleeper.

The B-Double taut-liner trailer combination was completely transformed into a crossfit gym on wheels, complete with weights, training equipment, sound system, screens, and Nike Master Trainers.

The NikeWomen Metcon Mack visited the following locations – impressive considering it’s a full-size B-Double:

  • Thursday, 19th January - Hickson Road Reserve, Hickson Road, The Rocks NSW
  • Friday, 20th January -Holden Centre, Collingwood Football Club, Olympic Boulevard, Melbourne VIC
  • Saturday, 21st January - St Kilda Triangle Carpark, Jacka Boulevard (next to Palais Theatre), St Kilda VIC
  • Sunday, 22nd January - Cunningham Pier, Western Beach Road, Geelong VIC
  • Wednesday, 25th January - Flagstaff Hill Park, Endeavour Drive, Wollongong NSW
  • Friday, 27th January - Centennial Park, Church Grounds, Parkes Drive, Centennial Park NSW
  • Saturday, 28th January  - Nobby’s Beach Reserve, Nobby’s Road, Newcastle NSW

Photo gallery - https://www.ownerdriver.com.au/industry-news/1702/nikewomen-breaks-a-sweat-with-mack

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