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Bill Ford: Racing to Keep Up With Demand for F-150


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Bloomberg / June 13, 2015

Ford Motor Co. Executive Chairman Bill Ford talks about the automaker's return to the Le Mans race in 2016 with the GT sports car and production of the aluminum-bodied F-150 pickup.

Ford, speaking with Matt Miller on Bloomberg Television's "Bloomberg Markets," also talks about business strategy and the outlook for consolidation in the auto industry.

Bill Ford on the 2016 Le Mans race: "Make no mistake, we want to win"

With Carroll Shelby overseeing the racing program, Ford's GT40 took 1st, 2nd and 3rd place at the 1966 Le Mans race, and took first place in 1967, 1968 and 1969.

It was actually "plan B" that won for Ford. After announcing that Ford was getting back into racing in 1962, Henry Ford II's plan A was to buy Ferrari, but in the end Enzo decided not to sell.

Video: http://www.bloomberg.com/news/videos/2015-06-12/bill-ford-racing-to-keep-up-with-demand-for-f-150

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